The Trading Animation Journal

Complex products.
Clearer stories.

Practical ideas for fintech marketing, video and content. Built around the questions your customers ask before they trust your product.

Prop FirmsWeb3Expert AdvisorsTrading EducationSoftware
Prop Firms

How to Structure a Sales Funnel for a Prop Firm

How I structure prop firm sales funnels: bring the right people in, build familiarity and trust, and help them take the next step.

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Prop Firms

Prop Firm Marketing Strategy: From Attention to Trust

Our approach to prop firm ads, shaped by work with over 30 prop firms. Match your rules, offers and proof to each stage of the customer journey.

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Prop Firms

Prop Firm Ad Creatives: 12 Angles Beyond Discounts

Twelve specific ideas for rules, product experience and proof, plus a storyboard and a practical testing plan.

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Fintech Growth

Fintech Social Media Marketing: An Instagram Content Plan

Give your profile, Reels, carousels and Stories a clear role in helping customers understand and trust your product.

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Fintech Growth

The Fintech Marketing Funnel: Content for Every Awareness Stage

Map broad, middle and narrow content to the questions customers ask before they are ready to choose a financial product.

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Software

Trading Software Marketing: Turn Features into Useful Workflows

Show the task your product helps someone complete, then connect the demo to signup, activation and ongoing use.

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Web3

Web3 Marketing Strategy: Explain the Product Before Building Hype

Build content around real product use, clear permissions and a useful first action for the audience you want to reach.

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Expert Advisors

How to Market an Expert Advisor Clearly

Explain setup, controls, evidence and product fit so prospective customers can evaluate the tool you actually sell.

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Trading Education

Trading Education Marketing: Show How You Teach

Market the learning process with useful lessons, clear prerequisites and a funnel that fits your course or mentoring offer.

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